The Nextgen Connected Experience

It’s 2018, and people are ready for a new type of smart home. We asked more than 2600 customers which connected experiences are the most valuable to them.

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Connected Home Evolution

We are getting closer to Gartner’s prediction of 20.4B of devices, but a truly smart experience is yet to come.

Key Findings

Top Devices

What are the most popular smart devices?

Personalization

How should we customize and improve experiences online?

Visibility

Which device usage statistics are the most valuable for home users?

Top 5 Device Categories

According to our research, the average American home has 18 devices.

The Danger in the Network

With all these devices, what are the main issues that worry smart home owners?

87.3%
of respondents are highly concerned about the loss of personal data and contact information
77.5%
of respondents are highly concerned about unauthorized remote access to their devices
74.6%
of respondents are highly worried about the loss of financial data

Global Threat Map

Insecure devices are the primary target.

Samsung Galaxy S6 Unauthorized access blocked Samsung Galaxy S7 BankBot trojan detected Lenovo Tab 2 Fraudulent website blocked Samsung Smart TV Unauthorized access blocked Apple iPhone X Phishing attempt blocked Apple iPhone 6S Unauthorized access blocked Amazon Fire TV Stick Blocked remote access Samsung Galaxy Core Spyware detected Sony PlayStation 4 DDoS attack blocked Samsung Galaxy S7 Unauthorized access blocked Nest Thermostat Unauthorized access blocked Samsung Galaxy Tab S2 Fraudulent website bloked Huawei P8 Lite Spyware detected Sonos Play 3 Speaker Attempt to join botnet blocked Acer Iconia One 10 Unauthorized access blocked Samsung Galaxy A3 Phishing attempt blocked Philips Hue Bulb Access attempt blocked QNAP NAS Storage Blocked remote access Microsoft Xbox One X DDoS attack blocked Nintendo 3DS Unauthorized access blocked Amazon Fire HD Remote access blocked Apple iPhone X Fraudulent website blocked Huawei P9 Lite Phishing attempt blocked Cisco Xfinity Router Unauthorized access attempt Apple iPod Touch Unauthorized access blocked MacBook Air Ransomware detected Apple iPad Gen 1 Fraudulent website blocked TP-Link Switch Unauthorized access blocked Amazon Kindle Attempt to join botnet blocked Samsung Galaxy S7 Unauthorized access blocked Canary Home Camera Attempt to join botnet blocked Apple iPhone 5C Fraudulent website blocked Samsung Galaxy S7 Spyware detected Linksys WiFi Extender Unauthorized access blocked Nintendo Wii U Unauthorized access blocked TP-Link Archer Router Access attempt blocked Apple iMac 27-Inch Ransomware detected Apple MacBook Pro Ransomware detected Netgear Router Access attempt blocked Sony XBR Smart TV Unauthorized access blocked Huawei Mate 8 Access attempt blocked Sony Xperia M Ransomware detected Huawei Honor 5X Phishing attempt blocked Samsung Galaxy J3 Phishing attempt blocked Alcatel One Touch Pop 3 Unauthorized access blocked Synology NAS Storage Unauthorized access blocked Ezviz WiFi Security Cam Unauthorized access blocked Apple Watch Attempt to join botnet blocked Sony Xperia Z1 Ransomware detected Apple TV 4K Unauthorized access blocked D-Link Baby Camera Attempt to join botnet blocked Samsung Galaxy S7 Spyware detected Samsung Galaxy S8 Fraudulent website blocked Apple MacBook Pro Phishing attempt blocked Samsung Galaxy Tab 2 Unauthorized access blocked Huawei Mate 9 Fraudulent website blocked Ring Chime Pro WiFi DDoS attack blocked Alcatel A3 XL Attempt to join botnet blocked Sony KDL Smart TV Spyware detected Bose SoundTouch 300 Unauthorized access blocked Netgear Orbi Router Access attempt blocked TiVo Premiere XL DVR Attempt to join botnet blocked Samsung Galaxy S9 Fraud website blocked Dell Printer Attempt to join botnet blocked Amazon Fire TV 2 Unauthorized access blocked Pioneer A/V Receiver Unauthorized access blocked Xiaomi Redmi Note 3 Phishing attempt blocked Netgear WiFi Extender Access attempt blocked LG Smart TV Spyware detected Verizon Router Unauthorized access blocked

Nextgen Smart Home

What are the essential components of a truly connected home?

Personalized Experience
What kind of information about their home networks do people prefer to know?
  • 78% detailed information about threats
  • 72.1% security recommendations
  • 64.5% personalized recommendations
Precise Device Information
What type of device information is interesting to smart home owners?
  • 83.3% device vulnerability to threats
  • 73.4% device brand, model, and type
  • 61.1% device usage statistics
Full Control
What are the most valuable digital parenting tools?
  • 48.8% blocking a specific website or application
  • 46.4% assigning devices to a profile
  • 41.6% creating profiles for family members

Report Overview

Customer Survey

CUJO AI team surveyed 2600+ respondents who currently own the CUJO AI internet security firewall

Device Usage Data

We also used additional data from a representative sample of CUJO AI hardware devices

Expert Insights

Our cybersecurity and device identification experts shared their insights and helped to shape the report